Pricing Your Offer
How to set a price your customers will respect, your sales team can defend, and your unit economics can survive.
Apr 20263 episodes12m runtimepricing
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Sales Fundamentals for Founders
How a non-salesperson can run discovery, qualify well, write a real proposal, and close without sounding like a lawyer.
Apr 20262 episodes11m runtimesales
Marketing Without a Budget
Distribution-first marketing for founders who can't (or won't) burn cash on paid acquisition until the organic loop is working.
Apr 20262 episodes9m runtimemarketing
Hiring Your First Ten
How to hire the first ten people without burning cash, blowing the culture, or hiring an expensive replacement six months later.
Apr 20261 episodehiring